Alex Gollner shared a presentation for Avid’s Q3 2019 earnings call. Avid reported over 170,000 subscribers total across Media Composer, Pro Tools, and Sibelius. They didn’t report numbers for individual products, but they did include a color-coded bar graph that I measured and got the following numbers1:
For comparison, as of 2017 Final Cut Pro X had over two million users, and in 2015 Adobe Creative Cloud had over 6 million subscribers. Avid products are popular in Hollywood for cutting TV and movies. In fact, as Avid reported in a press release earlier this year, Avid’s tools were used by every single nominee in some of the most important Academy Awards categories:
Every nominee and award winner in the best picture, sound mixing, sound editing and film editing categories relied on Avid creative tools.
Alex divided the graph into quarters and got different numbers, he got ~39,000 subscribers for Media Composer. ↩︎